Marketing management (Record no. 14186)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00360nam a2200145 i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780136009986 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | KOTLER, Philip |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Canada |
| Name of publisher | Pearson Hall |
| Year of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xl,662pages : |
| Other physical details | illustrations ; picture |
| Accompanying material | 28cm |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KELLER.,Kevin Lane |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | TUNGUU REFERENCE LIBRARY | TUNGUU REFERENCE LIBRARY | Library shelves | 2022-04-28 | SUZA | 658.8 | Books |