000 -LEADER |
fixed length control field |
01790cam a22002654a 4500 |
001 - CONTROL NUMBER |
control field |
44117933 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
000519s2001 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
00041421 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0521782392 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780521782395 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0521787491 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780521787499 (pbk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Modifying agency |
SUZA |
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SDA |
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LVB |
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BAKER |
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NLGGC |
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BTCTA |
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YDXCP |
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OCLCG |
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IG# |
-- |
HEBIS |
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OCLCQ |
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BDX |
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PSM |
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OCLCO |
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OCLCF |
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BEDGE |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
LB1028.5 |
Item number |
.M36 2001 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
223 |
Classification number |
006.78 MAY |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Mayer, Richard E., |
Dates associated with a name |
1947- |
245 10 - TITLE STATEMENT |
Title |
Multimedia learning / |
Statement of responsibility, etc. |
Richard E. Mayer. |
250 ## - EDITION STATEMENT |
Edition statement |
Second Edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Cambridge ; |
-- |
New York : |
Name of publisher, distributor, etc. |
Cambridge University Press, |
Date of publication, distribution, etc. |
2001. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xi, 394 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
520 1# - SUMMARY, ETC. |
Summary, etc. |
"For hundreds of years, verbal messages - such as lectures and printed lessons - have been the primary means of explaining ideas to learners. In Multimedia Learning, Richard Mayer explores ways of going beyond the purely verbal by combining words and pictures for effective teaching. Multimedia encyclopedias have become the latest addition to students' reference tools, and the World Wide Web is full of messages that combine words and pictures. Do these forms of presentation help learners? If so, what is the best way to design multimedia messages for optimal learning?" "Drawing on ten years of research, the author provides a cognitive theory of multimedia learning and seven principles for the design of multimedia messages. In short, this book summarizes research aimed at realizing the promise of multimedia learning - that is, the potential of using words and pictures together to promote human understanding."--BOOK JACKET. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Multi- Media |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Interactive multimedia. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
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Koha item type |
Books |