Introduction to mass communication : media literacy and culture Stanley J. Baran
By: Baran, Stanley J.
Material type: TextPublisher: Boston : McGraw-Hill, [2006]Copyright date: ℗♭2006Edition: Fourth edition.Description: xxxvi, 523, 40 unnumbered pages : illustrations (some color) ; 28 cm + 2 CD-ROMs (4 3/4 in.).Content type: text ISBN: 0072981237 (alk. paper); 0073209414 (pkg ISBN); 0072981245 (CDROM).Subject(s): Mass media | Mass media and culture | Media literacyDDC classification: 302.23Item type | Current location | Call number | Status | Date due | Barcode |
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Books | SHOOL OF COMPUTING AND COMMUNICATION MEDIA Library shelves | 302.23 (Browse shelf) | Available | H000000226 |
Accompanying CD-ROMs include Media Tours videos and Media Talk NBC video clips
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