Capon, Noel <br/><br/>
Managing Mrketing in the 21st  Century:  developing and implementing the market strategy/ 
Noel Capon and Roy Capon 
 - New York  Wessex Inc.  2009 
 - xxxii,600pg.:  ill,:  28cm 
<br/><br/> include bibliographic index  
<br/><br/><label>ISBN: </label>9780979734441 
<br/><br/><label>Dewey Class. No.: </label>658.802