Marketing library and information services -- II : a global outlook / edited by Dinesh K. Gupta, Christie Koontz, Angels Massisimo - 423 pages : illustrations; 24 cm ISBN: 9783110280869 (alk. paper) 3110280868 (alk. paper) LCCN: 2013024813 Subjects--Topical Terms: Libraries--MarketingInformation services--Marketing LC Class. No.: Z716.3 / .M2927 2013 Z716.3 / .M2927 2013 Dewey Class. No.: 021.7