TY - BOOK AU - Mohammed, Rafi A. AU - Fisher, Robert J. AU - Jaworski, Bernard J. AU - Paddison, Gordon J. TI - Internet marketing: Building advantage in the networked economy SN - 0072538422 U1 - 658.8421 22 PY - 2004/// CY - New york PB - McGraw-Hill KW - Internet marketing KW - Building advantage in the networked economy N1 - Include index ER -