TY - BOOK AU - Hine,Christine AU - HINE,Christine TI - Ethnography for the Internet: embedded, embodied and everyday SN - 9780857855046 AV - 305.8002 .H558 2015 U1 - 305.8002 22 PY - 2015/// CY - London, New York PB - Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc KW - Internet KW - Social aspects KW - Internet users KW - Ethnology KW - Research KW - Methodology N2 - "The internet has become embedded into our daily lives, no longer an esoteric phenomenon, but instead an unremarkable way of carrying out our interactions with one another. Online and offline are interwoven in everyday experience. Using the internet has become accepted as a way of being present in the world, rather than a means of accessing some discrete virtual domain. Ethnographers of these contemporary internet-infused societies consequently find themselves facing serious methodological dilemmas: where should they go, what should they do there and how can they acquire robust knowledge about what people do in, through and with the internet? This book presents an overview of the challenges faced by ethnographers who wish to understand activities that involve the internet. Suitable for both new and experienced ethnographers, it explores both methodological principles and practical strategies for coming to terms with the definition of field sites, the connections between online and offline and the changing nature of embodied experience. Examples are drawn from a wide range of settings, including ethnographies of scientific institutions, television and social media, and locally-based gift-giving networks"-- ER -