000 -LEADER |
fixed length control field |
01235cam a2200193 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0471203661 (alk. paper) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0471384488 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.403 |
100 1# - MAIN ENTRY--AUTHOR NAME |
Personal name |
Sekaran, Uma |
245 10 - TITLE STATEMENT |
Title |
Research methods for business : |
250 ## - EDITION STATEMENT |
Edition statement |
4th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New York : |
Name of publisher |
John Wiley & Sons, |
Year of publication |
c2003 |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xiv, 450 p. : |
Other physical details |
ill. ; |
Accompanying material |
1 cd rom |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introduction to Research -- Scientific Investigation -- Technology and Business Research -- The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition -- The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development -- The Research Process: Step 6: Elements of Research Design -- Experimental Designs -- Measurement of Variables: Operational Definition and Scales -- Measurement: Scaling, Reliability, Validity -- Data Collection Methods -- Sampling -- Data Analysis and Interpretation -- The Research Report -- Managerial Decision Making and Research -- Module: A Refresher on Some Statistical Terms and Tests |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Business |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
http://www.loc.gov/catdir/description/wiley035/2002725620.html |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
http://www.loc.gov/catdir/toc/wiley031/2002725620.html |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |