Modern marketing Principles and practices
By: Pillai, R.S.N.
Contributor(s): Baga Varthi.
Material type:
TextPublisher: New Delhi S.CHAND & COMANY PVT. LTD. 2008Edition: Fourth Revised edition. Enlarged edition.Description: xii,592p. ill. 23cm.ISBN: 8121916976.Subject(s): DDC classification: 658.8
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INSTITUTE OF TOURISM LIBRARY
Welcome to Insitute of tourism library |
non fiction | 658.8 (Browse shelf) | Available | T000001493 |
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| 658.8 Marketing management in the 21st century | 658.8 The world of marketing | 658.8 Marketing | 658.8 Modern marketing | 658.8 Marketing | 658.8 Guerrilla marketing: | 658.8 Promotional practice 1996-97 |
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