Research methods for business students
By: Saunders, Mark.
Contributor(s): Lewis, Philip | Thornhill, Adrian.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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SCHOOL OF BUSINESS LIBRARY CHWAKA
Welcome to School of Business Library Chwaka |
non fiction | 650.07 (Browse shelf) | Available | *B200901565* | |
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SCHOOL OF BUSINESS LIBRARY CHWAKA
Welcome to School of Business Library Chwaka |
non fiction | 650.07 (Browse shelf) | Available | *B200901600* | |
![]() |
SCHOOL OF BUSINESS LIBRARY CHWAKA
Welcome to School of Business Library Chwaka |
non fiction | 650.07 (Browse shelf) | Available | *200901601* |
Browsing SCHOOL OF BUSINESS LIBRARY CHWAKA Shelves , Shelving location: Library shelves , Collection code: non fiction Close shelf browser
650.01519 BUSINESS MATHEMATICS IN CANADA | 650.07 Research methods for business students | 650.07 Research methods for business students | 650.07 Research methods for business students | 650.071/173 The MBA handbook : | 650.072 Research for Business and social studies | 650.072 Research for Business and social studies |
Includes index
The nature of business and management research and structure of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report.
Using real-life case studies and written with a student-centred approach, this 5th edition provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making the best use of IT where appropriate.
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