Strategic management in the media : from theory to practice / Lucy K©ơng.
By: K©ơng, Lucy.
Material type: TextPublisher: London ; Thousand Oaks, Calif. : SAGE, 2008Description: 248 p. : ill. ; 25 cm.ISBN: 9781412903127 (hbk.); 1412903122 (hbk.); 9781412903134 (pbk.); 1412903130 (pbk.).Subject(s): Mass media -- Management | Strategic planningDDC classification: 302.23068 KUNItem type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | SHOOL OF COMPUTING AND COMMUNICATION MEDIA Library shelves | 302.23068 KUN (Browse shelf) | Available | H000000238 |
Browsing SHOOL OF COMPUTING AND COMMUNICATION MEDIA Shelves , Shelving location: Library shelves Close shelf browser
302.23 VIV The Media of Mass Communication | 302.2301 BAR Mass communication theory : | 302.2301 McQ McQuail's mass communication theory / | 302.23068 KUN Strategic management in the media : | 302.2309678 3 The media history of Tanzania / | 302.2309678 3 The media history of Tanzania / | 302.2309678 3 The media history of Tanzania / |
There are no comments for this item.