| 000 -LEADER |
|---|
| fixed length control field |
00434nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
260603b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
978-1-256-47027-4 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
DDC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
659.14 |
| Item number |
22 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.14 |
| Item number |
22 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
TUCKWELL,KEITH .J |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Traditional and Emerging Advertising Mediums |
| Statement of responsibility, etc. |
Keith J.Tuckwell |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New-Jersey |
| Name of publisher, distributor, etc. |
Prentice Hall |
| Date of publication, distribution, etc. |
2012 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
341p |
| Other physical details |
ill; |
| Dimensions |
28cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
